The development of television led the radio industry to develop

a. the format approach.
b. long playing (LP) records.
c. traffic reports.
d. targeting a broad audience with a variety of programs.


a

Communication & Mass Media

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The anxiety and tension associated with acculturation is called ______.

a. culture shock b. culture stress c. acculturative stress d. acculturative shock

Communication & Mass Media

____________wield tremendous power. They usually have control over what people see and hear and thus, influence media content and production

a. cultural industries b. gatekeepers c. producers d. consumers

Communication & Mass Media

There is no professional code of ethics for the mass media industries; there are individual codes of ethics for specific areas, but no universal code

True False

Communication & Mass Media

Research shows women are better communicators than men because of the way we socialize people. because women are encouraged to focus on relations more than men. Growing up focusing on relations makes you more sensitive and more in tune with other people's emotions.

a. true b. false

Communication & Mass Media