Organizations build an identity and an image through stories, slogans, phrases, etc. The most common two ways an organization transmits its identity is through the valuing of either:

A. Things or people
B. Images or money
C. People or beliefs
D. Ideas or relationships


A

Communication & Mass Media

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Which of the following is an example of a mediated text?

A. Television news B. Facebook C. Magazine D. All of the above

Communication & Mass Media

Persuaders who seem to have a special presence, command the public's attention, and have convincing and dynamic presentations are considered successful because of their a. morality

b. ethos. c. values. d. culture.

Communication & Mass Media

While delivering her speech, Mariah notices that her audience seems confused, like they don’t seem to understand her point. Which of the following actions should Mariah take to remedy this problem?

A) speed up the pace of her delivery B) be more redundant by repeating key points C) use appropriate humor D) tell a story

Communication & Mass Media

What is the maximum number of font styles recommended to be used on a single visual?

A) one B) two C) three D) four

Communication & Mass Media