When determining the distribution intensity, three strategies are available to marketers: intensive, exclusive, and ________ distribution
A) multichannel
B) selective
C) international
D) direct
E) extensive
B
You might also like to view...
A company that uses the perpetual inventory system sold goods for $2,400 to a customer on account. The company had purchased the inventory for $800. Which of the following journal entries correctly records the cost of goods sold? A
Achieving successful make-to-order product designs requires that companies use technologies such as ______.
A. computer-aided design (CAD) B. process mapping C. Pareto analysis D. interchangeable parts
Pricing of services
A) requires the same approach as pricing of products. B) uses a markup percentage to add the cost of overhead to the direct costs of labor, materials, and parts. C) always requires three pricing computations, one for materials, one for parts, and one for labor. D) is less accurate than pricing of products.
A professor's graduate assistant can grade a quiz in 40 seconds. Over the course of an academic year he assists with 6 sections of a course with an average of 30 students with 10 quizzes in each section
If he is paid $8 an hour, how much is his annual quiz-grading labor cost to the university? A) $60 B) $160 C) $576 D) $576,000