If P(A) = 0.62, P(B) = 0.47, and P(A?B) = 0.88, then P(A?B) =
A. 0.2914.
B. 1.9700.
C. 0.6700.
D. 0.2100.
Answer: D
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Giving examples show how technology is providing interesting new opportunities for exploiting linguistics in the name of marketing
What will be an ideal response?
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A. wholesaling capabilities. B. supply chain management system. C. perceived value. D. trialability. E. design features.
Horizontal publications are very effective advertising vehicles because they
A. cover a specific industry in all of its aspects. B. provide controlled circulation to industry leaders. C. offer minimal reach. D. have low pass-along readership. E. tend to be very well read.
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A) Nothing, it's just a sparse row. B) There is no synergy among the product characteristics. C) Product characteristics are potentially superfluous. D) Customer requirements are potentially not being met by the product.