Which is NOT true of Bobbette Kyle's word-of-mouth marketing principles?

A) must be online interaction
B) must create news releases
C) must leverage your expertise
D) breaks the golden rule: KISS (keep it simple, stupid)
E) can be done cheaply


Answer: D

Communication & Mass Media

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Interactive media communication, like Skype, and telephone communication are considered synchronous

Answer:

Communication & Mass Media

An informative speech on Justice Sandra Day O'Connor, the first woman to serve on the Supreme Court, is an example of a: a. speech about a person

b. speech about a concept. c. speech about an event. d. speech about a process.

Communication & Mass Media

Molly is a three-year old. When she watches TV, she probably:

a. listens for dialog b. easily understands that events are ordered into plots c. understands that characters have motives d. looks for events that stand out because of color, music, sound effects

Communication & Mass Media

____________ ____________ ____________ supplement computer conferencing with information management capabilities, decision support tools, graphic displays, and meeting process management software

Fill in the blank with correct word

Communication & Mass Media