Describe the four support activities and the five primary activities in Porter's value chain.

What will be an ideal response?


The five primary activities in the value chain are:

1. Inbound logistics-how the firm goes about sourcing raw materials for production.
2. Operations-how the firm converts the raw materials into final products.
3. Outbound logistics-how the firm transports and distributes the final products to the marketplace.
4. Marketing and sales-how the firm communicates the value proposition to the marketplace.
5. Service-how the firm supports customers during and after the sale.

The four support activities in the value chain are:

1. Firm infrastructure-how the firm is set up for doing business; are the internal processes aligned and efficient?
2. Human resource management-how the firm ensures it has the right people in place, trains them, and keeps them.
3. Technology development-how the firm embraces technology usage for the benefit of customers.
4. Procurement-how the firm deals with vendors and quality issues.

Business

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