A commercial showing the luxury and quality of a Lexus is based on:
A) geographic segmentation
B) income segmentation
C) ethnic segmentation
D) geodemographic segmentation
B
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Which of the following refers to casual conversations or reports about other people, typically involving details not confirmed as being true?
A. external communication B. communication apprehension C. noise D. gossip
Which of the following rights was provided under the Sixth Amendment?
A) right against self-incrimination B) right to public jury trial C) right to due process D) double jeopardy
Monique is an immigrant to the United States who became a citizen two years ago. She does not participate in elections or keep track of current events. Kellerman would classify Monique as what type of follower?
A. diehard B. pragmatist C. bystander D. isolate
A letter is an effective channel for an internal written message requiring formality or sensitivity
Indicate whether the statement is true or false