The technique for imagining ourselves as successful is called __________. [p. 52, I]
a. success reinforcement
b. positive visualization
c. role assumption
d. cognitive reinforcement
e. none of the above
b
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An essay that begins with the critical proposition that Cheers legitimized (or "naturalized") beer drinking by presenting it as normal everyday activity
and then discusses three strategies through which this "naturalization" is accomplished is best described as an example of the inductive style of criticism writing. Indicate whether this statement is true or false.
In most cases, PR costs are associated with which of the following?
a. salary and expenses of a creative team b. salary and expenses for a PR professional c. production time and airtime costs d. research and technology expenses
You persuade only when you move listeners from opposition to support, or from support to opposition
Indicate whether the statement is true or false
What includes color bars and a test tone?
a. a codec b. a control track c. a slate d. a shot list e. a video leader