Practicing ______ means going along with local ethical rules and customs.
Fill in the blank(s) with the appropriate word(s).
ethical relativism
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Messages that will not surprise, disappoint, or anger the audience are considered to be _____ messages
A) direct B) goodwill C) routine D) claims E) confirmation
A major advantage to the use of an everyday low pricing (EDLP) strategy to a retailer is its _____
a. reduction of advertising and relabeling costs b. generation of customer traffic that accompanies special sales events c. ability to receive increased allowances from major suppliers d. providing of special sales events to consumers to generate traffic
A clothing manufacturer would probably rely upon a/an:
a. selling agent b. merchant wholesaler c. commission merchant d. manufacturer’s agent e. independent broker
Describe the major powers of a typical administrative agency