Define psychographic segmentation

What will be an ideal response?


Psychographic segmentation divides buyers into different segments based on social class, lifestyle, or personality characteristics. People in the same demographic group can have very different psychographic characteristics.

Business

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All of the following is true of the General Agreement on Tariffs and Trade except: 

A. it includes over 100 nations. B. it is one of the longest-lasting agreements on trade. C. it has extensive authority to enforce trade practices due to its voluntary membership. D. it reduces tariffs, subsidies, and import quotas.

Business

Trade mark protection is most similar to which of the following torts?

A) Malicious prosecution B) Injurious falsehood C) Defamation of product D) Passing off E) Conversion

Business

You are considering the purchase of a common stock that paid a dividend of $2.00 yesterday. You

expect this stock to have a growth rate of 15 percent for the next 3 years, resulting in dividends of D1 = $2.30, D2 = $2.645, and D3 = $3.04. The long-run normal growth rate after year 3 is expected to be 10 percent (that is, a constant growth rate after year 3 of 10% per year forever). If you require a 14 percent rate of return, how much should you be willing to pay for this stock? A) $89.75 B) $56.46 C) $62.57 D) $83.65

Business

A U.S. Court of Appeals is the final step in the appeal process within the federal court system

Indicate whether the statement is true or false

Business