If not done carefully, telemarketing can be seen by some as ________.
What will be an ideal response?
Intrusive
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______ formats are less explicit than linear formats in offering hard evidence in defense of a position.
Fill in the blank(s) with the appropriate word(s).
The best way to address feasibility is to ________
A) present realistic implementation plans B) highlight your qualifications C) demonstrate your expertise D) provide a customer testimonial E) describe similar projects which you have completed in the past
Direct marketers can cater to small market niches through use of specialogs
Indicate whether the statement is true or false
Marketers produce a customer experience through seven website design elements: (1) context; (2) content; (3) community; (4) customization; (5) communication; (6) ________; and (7) commerce.
A. consistency B. control C. creativity D. connection E. collaboration