What is a TV rating?
a) A percentage of all TV households watching a particular show
b) An evaluation of the quality of programming
c) A cost-effective CPM
d) A percentage of households watching TV
a
Communication & Mass Media
You might also like to view...
What does media richness theory add to our understanding of social media communication? How do lean social media affect interpersonal communication?
What will be an ideal response?
Communication & Mass Media
People will remember the first thing they hear
Indicate whether the statement is true or false
Communication & Mass Media
A thesis statement will help you broaden your topic
Indicate whether the statement is true or false
Communication & Mass Media
The pupil of the eye contracts when we look at someone we find attractive.
Answer the following statement true (T) or false (F)
Communication & Mass Media