Solutions selling ________

A) is often a key business marketing strategy for winning and holding accounts
B) refers to a business buying situation in which the buyer purchases a product or service for the first time
C) refers to a business buying situation in which the buyer wants to modify product specifications, prices, terms, or suppliers
D) is equivalent to cold calling
E) refers to a business buying situation in which the buyer routinely reorders something without any modifications


A

Business

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In theory (disregarding any other marketplace variables), the proceeds from the sale of a bond will be equal to the

a. face amount of the bond. b. present value of the bond maturity value plus the present value of the interest payments to be made during the life of the bond. c. face amount of the bond plus the present value of the interest payments made during the life of the bond. d. sum of the face amount of the bond and the periodic interest payments.

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If variable costs per unit decreased because of a decrease in utility rates, the break-even point would:

A) decrease B) increase C) remain the same D) increase or decrease, depending upon the percentage increase in utility rates

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Advertisers are abandoning online and moving to print, dramatically improving traditional newspapers' ability to make a profit.

Answer the following statement true (T) or false (F)

Business

A firm wants to strengthen its financial position. Which of the following actions would increase its current ratio?

A. Use cash to increase inventory holdings. B. Reduce the company's days' sales outstanding to the industry average and use the resulting cash savings to purchase plant and equipment. C. Use cash to repurchase some of the company's own stock. D. Borrow using short-term debt and use the proceeds to repay debt that has a maturity of more than one year. E. Issue new stock and then use some of the proceeds to purchase additional inventory and hold the remainder as cash.

Business