Which of the following is not one of the basic steps of writing?
a. You must know exactly who your audience is.
b. Be clear about the purpose of what you are writing.
c. Research the topic thoroughly and gather all the information you can.
d. Write freestyle without an outline, this aids additional information being added.
d. Write freestyle without an outline, this aids additional information being added.
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A government can limit the economic activities of a foreign firm that resists its effort to introduce home-country nationals into the company
Indicate whether the statement is true or false
Strategy talk seeks to create __________, such as this is the competitive threat; these are the strategic opportunities; these are the desired innovations.
a. Slogans b. Signposts c. Subjective stressors d. Objective facts
Relatively few new product ideas, perhaps only 1 in 250, become successfully marketed products
Indicate whether the statement is true or false
In what way is Dell's expansion into the global arena a departure from its prior marketing practices?
A. Dell sold its products to emerging markets using the telephone and Internet sales strategy that was so successful in the United States. B. Dell sold only laptops in China whereas it sold both desktops and laptops in India due to trade restrictions in China. C. Dell designed and distributed the same products globally to take advantage of economies of scale. D. All Dell products were manufactured in the countries within which they were sold. E. Dell opened shop-within-a-shop counters in selected retailers in India so shoppers could experience the products.