What is the preferred term for the group that “generally exercises the greatest influence on beliefs, values, perceptions, communication patterns, and customs of a culture?”


Answer: Dominant Culture

Communication & Mass Media

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Karl wants to make sure he knows exactly why Rob is upset with him. During their discussion, Kevin gives his full attention to Rob and then he responds after he hears everything Rob has to say. What aspect of managing information is Karl demonstrating?

A. Use effective listening skills. B. Use self-talk. C. Identify everyone's goals. D. Define the problem.

Communication & Mass Media

Logos represents the emotional appeal in a speech

Indicate whether the statement is true or false.

Communication & Mass Media

Tangible supporting material is more interesting to most people than abstract statistics

Indicate whether the statement is true or false.

Communication & Mass Media

What are the four information biases that actually matter?

A. fragmentation, personalization, dramatization, and ideological bias B. the authority-disorder bias, informational, personalization, and dramatization bias C. dramatization, fragmentation, personalization, and the authority-disorder bias D. none of these

Communication & Mass Media