The cost of buying higher market share through acquisition may far exceed its revenue value. Which are the four factors a company should consider before doing so?

What will be an ideal response?


The four factors to be considered before buying higher market share are: the possibility of provoking antitrust action, economic cost, the danger of pursuing the wrong marketing activities, and the effect of increased market share on actual and perceived quality.

Business

You might also like to view...

Email messages and memos differ from letters in that they are

a. written to employees within a company. b. less formal in tone and formatting. c. subject to less grammatical scrutiny. d. more formal in tone.

Business

Courts typically use a(n) ________ standard to evaluate the duty the defendant owes the plaintiff

A) objective plaintiff B) subjective plaintiff C) reasonable man D) reasonable person

Business

Corporate stock can be divided into categories called ________, which can be further divided into ________

a. authorized shares, classes. b. classes, series. c. equity, assets. d. debentures, classes.

Business

In a consolidation, two or more corporations combine in such a way that each corporation ceases to exist

Indicate whether the statement is true or false

Business