Louise has some very bad news to deliver to a work associate, so she should
A) deliver the message in person.
B) send an e-mail with a black border.
C) use an emoticon symbolizing a frown in her e-mail.
D) send him or her an instant message with an urgent tag.
Answer: A
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Money whose value is determined by its value as a material is referred to as?
A. inside money. B. outside money. C. commodity money. D. artificial money.
Which of the following terms refers to a specific mix of human traits that may be attributed to a particular brand?
A) brand perception B) brand identity C) brand personality D) brand concept E) brand equity
Which of the following is NOT a "big five" personality dimension?
a. Attractiveness. b. Surgency. c. Adjustment. d. Agreeableness.
Which of the following is a difference between component parts and supplies?
a. Component parts require extensive processing before they become part of another product, while supplies do not. b. Component parts are consumable items, while supplies are finished items. c. Component parts become part of a final product, while supplies do not. d. Component parts are inexpensive when compared to other business products, while supplies are expensive.