Describe human, structural, and customer capital
What will be an ideal response?
Human capital consists of the knowledge, skills, and innovativeness of employees as well as company values, culture, and philosophy. Structural capital is the capabilities embedded in hardware, software, databases, organizational structure, patents, and trademarks that support employees as well as relationships with customers. Customer capital is the strength of a company's franchise with its customers.
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(Appendix) A decrease in Accounts Receivable is deducted from net sales to compute cash collected from customers
a. True b. False Indicate whether the statement is true or false
The unit of measure in Japan is the U.S. dollar
a. True b. False Indicate whether the statement is true or false
By equipping its sales force with handheld devices with barcode readers and Internet connections to speed inventory assessment, TaylorMade allows sales executives to have significantly more time to interact with their consumers
This is an example of the use of technology in improving ________. A) sales information systems B) payroll systems C) cookies D) cohort segmentation E) competitive intelligence gathering
The ability to find many possible solutions to a particular problem, including unique, untested solutions, is called ______.
A. diversity B. affirmative action C. divergent thinking D. functional conflict