The method of ________ involves generalizing the results from the sample to much larger groups of distributors, customers, or prospects to help decide on marketing actions.
A. probability sampling
B. statistical inference
C. nonprobability sampling
D. criteria sampling
E. extrapolation
Answer: B
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The Scope Management chapter begins and ends with the quote, "It's a dream until you write it down. Then it's:
A) Etched in stone." B) A scope statement." C) A documented dream." D) A goal."
Which of the following statements best differentiates formative evaluation from summative evaluation?
A. Formative evaluation focuses on how to make a training program better, whereas summative evaluation helps to determine the extent to which trainees have changed after training. B. Formative evaluation includes measuring the monetary benefits of training, whereas summative evaluation measures beliefs and opinions. C. Formative evaluation takes place on the completion of training, whereas summative evaluation takes place during program design and development. D. Formative evaluation mainly involves collecting quantitative data, whereas summative evaluation involves collecting qualitative data.
Brong Corporation is a shipping container refurbishment company that measures its output by the number of containers refurbished. The company has provided the following fixed and variable cost estimates that it uses for budgeting purposes and the actual results of operations for March. Fixed Element per MonthVariable Element per Container RefurbishedActual Total for MarchRevenue $5,900$108,300Employee salaries and wages$49,500 $900$66,000Refurbishing materials $500$9,500Other expenses$40,300 $39,800?When the company prepared its planning budget at the beginning of March, it assumed that 22 containers would have been refurbished. However, 18 containers were actually refurbished during March.?The revenue variance in the Revenue and Spending Variances column of a report
comparing actual results to the flexible budget for March would have been closest to: A. $21,500 F B. $21,500 U C. $2,100 U D. $2,100 F
Gray was fired from AT&T for falsifying her own records. When she filed for unemployment compensation, AT&T told the company handling her claim why it had fired her. She sued AT&T for defamation. The court would likely find no suit because AT&T had a business reason to share the negative information about Gray
a. True b. False Indicate whether the statement is true or false