A recommended first step in a sound guide to ethical decision making is to
A) identify the affected parties.
B) identify the consequences.
C) check your intuition.
D) gather the facts.
Answer: D
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The concept of "value-in-use" is a useful method of estimating customer value for:
A) consumer electronic products. B) industrial products. C) convenience products. D) fast moving consumer goods.
The burden of proof in a criminal case is:
A) by the greater weight of the evidence. B) beyond a reasonable doubt. C) by a preponderance of the evidence. D) none of the above.
Most factory outlet shopping centers seek to locate in prime retail, metropolitan areas.
Answer the following statement true (T) or false (F)
The demand for industrial products and services that is driven by demand for consumer products and services is referred to as
A. derived demand. B. reciprocal supply. C. secondary marketing. D. sequential demand. E. demand elasticity.