?The broadest and simplest definition of marketing states that it is the development and efficient distribution of products for consumer segments.
Answer the following statement true (T) or false (F)
False
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A spot ad is:
A) a one-time placement of an ad on a local television station B) one that is placed in a specific location in an ad sequence C) the placement of an ad series on a specific television show D) a one-time placement of an ad in a magazine or other print media
Sociological jurisprudence maintains that:
A. courts should not consider their perceptions of the prevailing public policies in interpreting statutes. B. legal decisions should be based on short-term social goals. C. the law is the command of legitimate political institutions. D. courts must look beyond the plain meaning of a statute to consider the law's legislative purpose.
Purchase data collected at the point of sale goes into a huge database known as a
A. electronic data interchange. B. computerized processing unit. C. data warehouse. D. database chain. E. spreadsheet.
Only software programs developed for the research industry should be used to enter data, not programs such as Microsoft EXCEL
Indicate whether the statement is true or false