Most speeches are evaluated using standards related

to the __________ or the __________.

a. venue; speech topic
b. audience response; speaker's intentions
c. speech message; speaker's presentation
d. speech message; audience response


c

Communication & Mass Media

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The company that spends more per year on mass media advertising than anyone else is __________

Fill in the blank with correct word

Communication & Mass Media

As Juan sat in his biology lab, the instructor droned on about the techniques of vivisection. Rather than listen to the instructor, Juan kept thinking about the concert he was going to on the weekend. Which of the following stages of listening is Juan having the most trouble with?

A. attending B. understanding C. remembering D. responding

Communication & Mass Media

The democratic style of leadership will be most helpful if a group's goal is to make its decisions as quickly as possible.

Answer the following statement true (T) or false (F)

Communication & Mass Media

Metaphors which refer to common substances such as light and dark, birth/death, and rite of passage are known as a. archetypes

b. vehicles. c. analogies. d. tenors.

Communication & Mass Media