Advertisers can prevent consumers from zapping commercials by

A. introducing the concept of zipping.
B. introducing "commercial-free" programming.
C. producing commercials that are meaningful.
D. utilizing 60-second commercials.
E. opting for local advertising.


Answer: C

Business

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While it does not mean condoning unkind actions, ______ is a manifestation of the personal control we have over our lives.

A. trust B. forgiveness C. honesty D. interpersonal perception

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The LaSiembra Co Op (Case Example – 1.4) is a great example of an inclusionary workplace. What founding principle(s) helped them to achieve this reputation ?

a. Fair wages and working conditions b. A tradition of having multicultural celebrations c. Allowed employees time off to celebrate personal religious holidays d. Members of traditionally disadvantaged groups were given extra consideration for promotion opportunities

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A patent holder has a guarantee of an exclusive monopoly on the use of an invention for ________

A) 50 years after the death of the original patent holder B) 40 years after the death of the patent holder's principal heir C) 30 years D) 20 years

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Which of the following is not a recognized element of a successful environmental auditing program?

A) explicit senior management support for environmental auditing and the willingness to follow up on the findings B) an environmental auditing function independent of audited activities C) adequate auditor training and staffing D) a "bottom line" analysis of the proposed auditing program

Business