To own a part of a stock insurance company, a person must purchase an insurance policy from that company
Indicate whether the statement is true or false
FALSE
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Marketing return on investment equals ________
A) profits/marketing & sales expenses x 100% B) net marketing contribution/marketing & sales expenses x 100% C) gross margin/total expenses x 100% D) net marketing contribution/operating expenses x 100% E) sales revenues/marketing & sales expenses x 100%
Which of the following would not be classified as a separately stated item?
A. Charitable contributions. B. MACRS depreciation expense. C. Guaranteed payments. D. Short-term capital gains.
The facial expressions and body language visible in a webcam interview are useful for making judgments about a job candidate
Indicate whether the statement is true or false.
Focusing a company's advertising on its name and prestige is called ________ advertising.
A. institutional B. pioneering C. reminder D. competitive E. primary