(n) ______ innovation is a change in the way a product or service is conceived, manufactured, or disseminated.
A. procedural
B. process
C. product
D. transformational
E. adaptive
B. process
A process innovation is a change in the way a product or service is conceived, manufactured, or disseminated.
You might also like to view...
________ is the level of service that customers believe they are likely to get during an impending transaction or exchange.
A. Personal service B. Forecasted intensity C. Predicted service D. Adequate service E. Desired service
Describe regression analysis and list several of its possible uses
Participants in a study are asked to suggest names of others, like them. This is an example of
a. piggyback sampling b. focus group research c. snowball d. secondary sources e. volunteer researchers
The source characteristic of attractiveness encompasses
A. beauty, familiarity, and differentiability. B. similarity, likability, and familiarity. C. comfort, individuality, and beauty. D. expertise, familiarity, and comfort. E. power, expertise, and aesthetics.