Diandre was preparing a speech to an industry of which he had formed a somewhat negative view over time. Which of the following general advice would best help him be a successful communicator in this situation?

a. self-monitor—question any negative assumptions about another person or group
b. apply knowledge, but be cautious based on past experiences.
c. be truthful, but omit or skew some information as not to expose negative assumptions
d. speak with care, focusing on employing extra care to verbal and nonverbal codes


Answer: a

Communication & Mass Media

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A. haptics B. kinesics C. olfactics D. proxemics

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Adam wants to know if his ad for the local city council candidate is more persuasive if the candidate attacks his opponent or focuses on his own political agenda. In order to test this, Adam could use:

a. a survey b. likert-scales c. an experiment d. a direct comparison

Communication & Mass Media

The rules of TED Talks include all of the following except_____________.

A. Thou Shalt Reveal Thy Curiosity and Thy Passion B. Thou Shalt Tell a Story C. Thou Shalt Read Thy Speak D. Thou Shalt Not Steal the Time of Those Who Follow Thee.

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Indicate whether this statement is true or false.

Communication & Mass Media