Being paid a piece rate, or earning a commission on units sold, are examples of a ________ reinforcement schedule.
A. variable ratio
B. fixed interval
C. continuous
D. fixed ratio
Answer: D
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The advantages of generalized audit software include all of the following except:
A. it is easy to use. B. the time to develop the application is usually short. C. it involves auditing while the data are being processed (real-time). D. an entire population can be examined in some instances.
What factor distinguishes primary orality from secondary orality?
a. the spoken word b. the written word c. technology d. cultural messages
The price of one currency expressed in terms of the other currency is known as the _____________ quotation.
Fill in the blank(s) with the appropriate word(s).
Which of the following is the focus of pull marketing at the maturity stage of the product life
cycle? A) educating consumers on the benefits of the new product B) offering incentives such as sales promotions to consumers for using the product C) showing how the organization's product is superior to others in the market D) cutting costs of promotion by eliminating pull marketing efforts