Bill Burton of the Detroit Radio Advertising Group puts it this way: “Radio is an ideal sales vehicle to stretch the imagination as well as the:

A. mind B. heart C. dollar D. all of the above
E. none of the above


A. mind

Communication & Mass Media

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Prejudice involves

a. negative behavior towards a specific group of people. b. negative behavior towards a general group or groups of people. c. a positive preconceived judgment or opinion that guides conduct or social behavior. d. a negative preconceived judgment or opinion that guides conduct or social behavior.

Communication & Mass Media

Which claim in the example suggests effect?

(a) I (b) II (c) III (d) IV

Communication & Mass Media

Robert showed up to a business meeting early. He placed his coat on the back of one of the chairs and the place his briefcase on the table in front of the chair. This is an example of which method of territorial defense

a. markers b. labels c. offensive display d. tenure e. none of the above

Communication & Mass Media

Experimental designs are best used for descriptive purposes

a. True b. False

Communication & Mass Media