To be successful in international markets, one has to
A. sell what is most fashionable in the home market.
B. adapt to local culture and commit to a long-term presence.
C. avoid employing locals.
D. avoid joint ventures and alliances.
Answer: B
You might also like to view...
The ________ market is the set of consumers with an adequate interest, income, and access to a particular offer
A) potential B) available C) target D) penetrated E) reserve
Explain several options a company has for adopting a global targeting strategy for a brand
What will be an ideal response?
Which of the following should be deducted from net income in calculating net cash flow from operating activities using the indirect method?
A) depreciation expense B) amortization of premium on bonds payable C) a loss on the sale of equipment D) dividends declared and paid
If a firm with a positive net worth is operating its fixed assets at full capacity, if its dividend payout ratio is 100%, and if it wants to hold all financial ratios constant, then for any positive growth rate in sales, it will require external financing.
Answer the following statement true (T) or false (F)