Berry's is a chain of shoe stores. The marketing team suggested that the company use permission marketing. How can this benefit the company?
What will be an ideal response?
Student answers will vary. Using permission marketing, the practice of marketing to consumers only after gaining their expressed permission, Berry's can develop stronger consumer relationships by respecting consumers' wishes and sending messages only when they express a willingness to become more involved with the brand.
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If the actual labor hours exceed the standard labor hours allowed, the labor rate variance will be unfavorable
Indicate whether the statement is true or false
Answer the following statements true (T) or false (F)
1.Instant decisions are also known as snap judgments. 2.When we assume that situations and people stay the way they are, we make frozen evaluations. 3.According to group-based processing, if we are younger and identify an individual as belonging to the category of older adults, then our attitudes toward that person may be affected by the attitudes we have toward older persons in general. 4.The tendency to perceive what is right or wrong, good or bad, according to the categories and values in our own culture is known as ethnocentrism. 5.Like education and culture, our motivation causes us to exhibit our own perceptual preferences.
Customers who fall under the mercenary group are usually price-and promotion-sensitive
Indicate whether the statement is true or false
Explain Nash equilibrium
What will be an ideal response?