One of the most important factors in the growth of direct marketing is the
A. aging of the baby boomer generation.
B. increase in cultural diversity.
C. development of kiosks.
D. expanding use of credit cards.
E. expectations of personal online security.
Answer: D
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Which substances are on the basic side of the pH scale?
A. baking soda, oven cleaner, and human blood B. tomatoes, oven cleaner, and human blood C. Great Salt Lake, oven cleaner, and tears D. baking soda, oven cleaner, and urine E. beer, vinegar, and black coffee
Which of the following statements on strategy and tactics is not true?
A. Tactics are short-term, adaptive moves. B. Tactics are designed to enact or pursue broad strategies. C. Strategy is subordinate to tactics. D. Strategy refers to the overall plan to accomplish one's goals.
The degree to which a collective minimizes gender inequality explains what dimension according to the GLOBE study?
a. human orientation *b. gender egalitarianism c. in-group collectivism d. performance orientation
Mary cleaned her dorm room in the spring and left a pile of books in Sara's room. Mary told everybody that the books were a gift to Sara. Does Sara have to dispose of them?
a. Yes, because there was a present intent and delivery. b. Yes, because they are constructively in Sara's possession. c. No, because Sara did not accept the books. d. No, because there was no agreement between the two parties.