Bart has a very unhealthy lifestyle, which is marked by the presence of a number of
a. health refusal factors.
b. behavioral risk factors.
c. cultural stressors.
d. Type B personality traits.
B
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Imagine that you are listening to a friend complaining about a course assignment, but you are simultaneously trying to read the newspaper. This is an example of
a. top-down processing. b. divided attention. c. selective attention d. the binding problem.
Charlotte is three months pregnant and has been under a high degree of stress. Based on this information, Charlotte is likely to have a
a. more painful delivery. c. shorter gestation length. b. less painful delivery. d. longer gestation length.
The process by which media influence often occurs through opinion leaders, who in turn influence others, is referred to as:
A. a two-step flow of communication. B. the opinion leader effect. C. the sleeper effect. D. an indirect channel of communication.
The ______ of a measurement may not be as high as when the researcher directly observes behavior.
A. reliability B. validity C. construct D. efficacy