When a media company purchases other similar media companies, said company is ______.
A. integrating vertically
B. expanding
C. conglomerating
D. integrating horizontally
D. integrating horizontally
Communication & Mass Media
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Historically, the only financial connection between political candidates and the news media was the purchase of advertising time and space by the candidates
Indicate whether this statement is true or false.
Communication & Mass Media
Explain the importance of time in the United States
What will be an ideal response?
Communication & Mass Media
________ lists nearly every book published in the U.S
A) Federal Information Exchange B) Washington University Library C) Library of Congress D) Telnet
Communication & Mass Media
__________ words focus on the specific person, object,
action, and/or behavior and help listeners create a complete and, hopefully, accurate image. a. Connotative b. Jargon c. Concrete d. Active
Communication & Mass Media