According to the dynamic process model, two different types of expectations have opposite effects on perceptions of service quality. One of these is that ________ overall service quality
A) increasing customer expectations of what the firm will deliver improve the perceptions of
B) increasing customer expectations of what the firm will deliver decrease the perceptions of
C) decreasing customer expectations of what the firm should deliver decrease the perceptions of
D) decreasing customer expectations of what the firm will deliver improve the perceptions of
E) increasing customer expectations of what the firm should deliver improve the perceptions of
A
You might also like to view...
Which of the following modes of entry into a foreign market involves the maximum commitment and risk?
A) franchising B) direct investment C) joint ventures D) licensing E) direct exporting
Marketing Public Relations is public relations used for marketing purposes
Indicate whether the statement is true or false
A(n) ________ is a promise by an owner, usually contained in the deed, to use or not use a piece of land in a particular way
A) easement by prescription B) quitclaim deed C) restrictive covenant D) equitable interest
E-mail is appropriate for short, informal messages that request information and respond to inquiries
Indicate whether the statement is true or false