The ultimate goal of customer relationship management is customer loyalty.
Answer the following statement true (T) or false (F)
True
The concept of identifying customer needs, understanding and influencing customer behavior through ongoing communication strategies in an effort to acquire, retain, and satisfy the customer is known as customer relationship management. The ultimate goal is customer loyalty.
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Which one of the following statements is false regarding the gross profit ratio?
a. The gross profit ratio is calculated by dividing net sales by gross profit. b. The gross profit ratio is a measure of profitability. c. The gross profit ratio can help investors decide whether or not to buy a company's stock. d. The gross profit ratio should be compared with both a company's prior years' ratios and also competitor ratios.
Calculations for standard process costing are identical to those for FIFO process costing
Indicate whether the statement is true or false
Which of the following is true of management?
A. It takes society rather than the individual as its point of departure. B. It traces its origins to philosophy and the science of physiology. C. It examines the effects of efficient organizational cultures on organizational performance. D. It includes the design, implementation, and supervision of various administrative and organizational systems.
Scott has great respect for his long-time manager and mentor, Jaime. When Scott is confronted with a challenging ethical issue, he asks himself how Jaime would have handled the situation. Scott uses ________ as an ethical system to guide him in his decision making.
A. utilitarianism B. relativism C. universalism D. conventionalism E. egoism