Because public relations is a service-oriented profession, which of the following must be its primary consideration?
a. avoiding negative publicity
b. the organization's bottom line
c. the public interest
d. strategic planning
C
You might also like to view...
The Social Interaction Theory focuses on ______ for interpreting emotions.
a. social and cultural context b. biological and evolutionary universals c. gender- and age-based differences d. real and manufactured emotion labor
The use of psychological pushing that can convince us to act or behave in accord with a source's suggestions, especially through the use of labeling others as undesirable is called a. propaganda
b. behavioral modeling. c. intimidation. d. compliance-gaining.
Unsolicited contacts should generally be rejected as sources since they are the ones who initiated contact, and so are unlikely to have a real story to tell
Indicate whether this statement is true or false.
Normally developed newborn babies do not yet possess the facial muscle actions necessary to express the basic affect displays of adults
a. True b. False