Press conferences, speeches, store openings, special events, newsletters, and store magazines are examples of ________ activities used by retailers to promote themselves
A) public relations
B) sales promotions
C) personal selling
D) affinity marketing
E) social marketing
A
You might also like to view...
Depreciation matches the cost of an asset against the revenues it will produce
Indicate whether the statement is true or false
When a firm markets a product or service to another organization, it is called:
A) consumer marketing. B) industrial marketing. C) market segmentation. D) consumer behavior.
A design patent:
A) has a duration of 14 years. B) protects the ornamental designs for manufactured products. C) requires a showing of novelty, ornamentality, and nonobviousness. D) All of these.
Which of the following pollutants have NOT decreased dramatically since the Clean Air Act was passed:
a. lead b. particulates c. ozone d. all of the other specific choices have decreased e. none of the other specific choices have decreased