Whenever people do not have similar backgrounds and experiences, they are highly likely to

perceive messages similarly.

Indicate whether the statement is true or false


FALSE

Communication & Mass Media

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Explain the goals of effective delivery.

What will be an ideal response?

Communication & Mass Media

The fact that some people judge others based on the impossible beauty standards set by the media is an example of:

a. an attitudinal-type effect b. a behavioral-type effect c. an opinion-type effect d. an emotional-type effect

Communication & Mass Media

One important reason why examples are used in speeches is that they

a. make an abstract concept specific and meaningful. b. offer a visual illustration of an idea. c. act as transitions between main parts of the speech. d. divert attention away from a weak argument.

Communication & Mass Media

Advertising in the United States tends to present women as authority figures by using them for voice-overs in commercials

Indicate whether the statement is true or false

Communication & Mass Media