If a seller charges ________ than the buyer's perceived value, the company's sales will ________.
A) more; benefit
B) more; suffer
C) less; increase
D) less; suffer
E) none of the above
B) more; suffer
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Which of the following is NOT a long-term investment?
a. Stock held to exert influence on another company b. Land held for speculation c. Trademarks d. Cash surrender value of life insurance
Which of the following does not represent a proposition of Stacey’s Complexity Theory?
a. Organizations operate in a linear fashion, communicating information in a predictable way b. If an organization becomes too stable it will be unable to change as needed c. People within an organization can’t control the long-term future d. Organizations are constantly drawn to stability and instability at the same time
What is the difference between fundamental and technical analysis? Can you think of any trading strategies that use technical analysis? What are the underlying assumptions made by these strategies?
Brandon, after using a newly-introduced shaving lotion, expresses his dissatisfaction with the product on his Facebook page. This gets attention from his friends, who now do not want to try the product. What is Brandon's role in this scenario?
A. market researcher B. intermediary C. blogger D. product tester E. opinion leader