A(n) _____ is a characteristic that can be easily assessed prior to purchase, such as the softness of a mattress or the color of curtains.

A. search quality
B. intangible attribute
C. experience quality
D. credence quality
E. heterogeneity feature


Answer: A

Business

You might also like to view...

The extent that a market share grows is directly dependent on the strength of a business's product positioning and marketing effort

Indicate whether the statement is true or false

Business

________ remit monies to purchasers after the fact.

A. Allowances B. Allotments C. Offers D. Discounts E. Coupons

Business

In undue influence, the persuasion by the dominant party must have overcome the free will of

the innocent party. Indicate whether the statement is true or false

Business

We are interested in determining whether the variances of the sales at two music stores (A and B) are equal. A sample of 25 days of sales at store A has a sample standard deviation of 30, while a sample of 16 days of sales from store B has a sample standard deviation of 20 . At 95% confidence, the null hypothesis _____

a. should be rejected b. should not be rejected c. should be revised d. None of the answers is correct.

Business