_____ refers to altering linguistic and nonverbal patterns to conform to the dominant or co-culture.

a. Observation
b. Culture shock
c. Code switch
d. Chronemics


c. Code switch
Co-cultural group members sometimes code switch, altering their linguistic and nonverbal patterns to conform to the dominant or co-culture depending on the topic and participants involved. Co-culture also influences communication.

Communication & Mass Media

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You work for a large technology firm that is unveiling a major new product that you believe will revolutionize the mobile phone and create many new jobs. Your best media relations tool is

A) a news conference. B) a news release. C) a media pitch. D) a Twitter feed. E) a satellite media tour.

Communication & Mass Media

If we complain about a particular show but then we watch it anyway, this shows:

a. inconsistency between opinions and exposure behaviors b. inconsistency between goals and media exposure c. media literacy d. none of the above

Communication & Mass Media

Why were books a rarity in the colonies?

What will be an ideal response?

Communication & Mass Media

A compromise between free access and a subscription fee, paywalls allow online newspaper readers to access a limited number of stories for free but blocks them from more until they pay

Indicate whether this statement is true or false.

Communication & Mass Media