A major problem for measuring a audience viewing a channel on cable systems —especially in the smaller markets is
a. the same service will rarely be on the same channel number from system tosystem
b. HUT levels are lower for cable.
c. the cable companies won't share what their customers are watching.
d. it takes more than 5 minutes of viewing to register the viewer.
a
You might also like to view...
What is described as the cultural construction of what it means to be a man or woman?
a. Gender b. Style c. Culture d. Attitude
Which of the following strategies encourages you to identify as many ideas as possible without stopping to evaluate them?
A. listing B. ideawriting C. brainstorming D. innovating
Anahid is a Muslim immigrant who finds herself in an emergency room. A male doctor and a male nurse attend to her. When her husband arrives, he is enraged to learn that her modesty has been violated. Anahid's husband's reaction is probably the result of ________.
A. religious differences relating to gender roles B. the desire for religious freedom C. the imbalance of power in health communication D. her husband's inability to speak English
A solution-oriented path of small-group decision making does not involve any activity related to problem definition or analysis.
Answer the following statement true (T) or false (F)