Jason is a marketing researcher working for a client who believes that social class will be an important segmenting device. Jason decides to find social class categories by simply asking respondents to pick their own category
Which of the following best supports Jason's approach?
A) Most Americans don't mind talking about social class but are usually inaccurate in determining their own categories.
B) American consumers generally have little difficulty accurately placing themselves in the lower-middle class or middle class.
C) American consumers are generally better able to identify their neighbors' social class than their own social class.
D) Most Americans will list the social class they wish to belong to rather than the one they actually occupy.
B
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A company issued 1,000 shares of $10 par value common stock due to a previously declared stock dividend; the market value at both the date of declaration and distribution was $12 per share. Which of the following correctly describes the reporting of this stock issue within the financing activities section of the cash flow statement?
A. A cash outflow of $10,000. B. A cash outflow of $12,000. C. A cash outflow of $2,000. D. There is no cash flow.
Use of simple, concrete, and vivid words and sentences contributes to report clarity
Indicate whether the statement is true or false
Premier Bank considers population an effective measure of sales potential for its safe deposit boxes. It has broken down the population of the U.S. by region and assigned 30 percent of the total population to the Northeastern region. If Premier has a planned sales goal of $2.5 million nationwide, and actual sales in the Northeastern region last year were $650,000, what was the Northeastern region's performance index (to the nearest whole number percentage)?
A. 87 percent B. 50 percent C. 66 percent D. 75 percent E. 33 percent
Vague goals, such as "do your best," lead to higher output than do specific goals.
Answer the following statement true (T) or false (F)