Rock-TennRock-Tenn produces packaging products. They make cartons that will hold a dozen Dunkin' Donuts, waffle fries for Chik-fil-A, Gillette razors, Haagen -Daz ice cream, express mail envelopes for FedEx and much more. Rock-Tenn business fluctuates depending on consumer demand. As plastic products become more expensive companies turn to cardboard and paper to package their products.Refer to Rock-Tenn. A sales representative from a paper producing company calls on Rock-Tenn routinely every month to review their ordering needs. The monthly sale of paper to Rock-Tenn would constitute a:
A. new buy
B. modified rebuy
C. straight rebuy
D. modified new buy
E. straight new buy
Answer: C
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