If you are taking a common sense approach to evaluating a firm's accounting information, which of the following would not be something that you would hope to see?
A. Financial statements audited by an outside source
B. Remembering that a balance sheet is only a snapshot in time
C. Paying great attention to current profit and not worrying about the future
D. Strategies to reduce operating expenses
E. How the company manages its cash flow
Answer: C
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Jenny is consistent in the decisions she makes and is able to speak openly when she recognizes that she will not be able to perform a task because she realizes that she does not like the task and not very good at the task. Jenny has a high degree of ______.
A. self-esteem B. self-awareness C. self-efficacy D. self-concept
Which of the following is a common assumption in the balanced scorecard?
A) An organization will get only what it measures B) An organization will achieve the benchmark set C) Organization goals can be set only for a short-term period D) An organization does not the follow traditional costing method
Which two principles underpin the Acas code on resolving disciplinary and grievance matters in the workplace:
a. reasonableness and fairness b. formality and standardisation c. efficiency and equity d. rigidity and clarity
While designing a commercial for Bliss Burgers, the marketing department proposed using a two-sided message structure. However, the company management was apprehensive and insisted on using a one-sided advertising message. Which of the following statements best describes the reason for the management's apprehension?
A. The management was concerned over presenting only the negative attributes of Bliss Burgers. B. The management was concerned about the impact of a two-sided message on source credibility. C. Two-sided messages cause consumers to expect more than any product could offer. D. The management was concerned over the negative effects of acknowledging a weakness in its brand. E. Two-sided messages were proven ineffective by a number of different advertising research studies.