A large-segment strategy differs from a mass-market strategy in that a large-segment strategy ________
A) addresses one set of core customer needs
B) has no segment focus
C) is used when demographics are not distinctive
D) is used when differences in customer needs are small
E) allows customers to build their own products
Answer: A) addresses one set of core customer needs
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While reacting to crisis, an individual usually becomes withdrawn, uncooperative, or embarrassed in the ____ stage
a. Denial b. Anger c. Rationalization d. Depression
Emotional intelligence has to do with two different domains and the interplay between them. Those two domains are ______.
A. task and process B. mind and body C. affective and cognitive D. traits and styles
The income statement of Peoples Motors Corporation, a U.S. automotive manufacturer, for the year ended December 31, 20x1, reported revenues of $207,000, cost of sales of $165,000, other operating expenses, including income taxes of $50,000, and net financing income, after taxes, of $6,000 . Compute the amount of net income or loss that Peoples Motors reported for 20x1
a. net income of $0 b. net income of $2,000 c. net loss of $2,000 d. net income of $8,000 e. net loss of $8,000
Email is often used in business for conveying internal bad news and is effective in that it
A) allows the sender to determine precise wording. B) gives the reader time to respond. C) ensures a consistent decision when sent to employees. D) all of these are correct.