7-Eleven has recently begun to redesign and restock its stores to offer a more upscale environment and products, such as house wines and fresh foods
According to the 7 Ps classification of the elements of the marketing mix, 7-Eleven has changed its ________.
A) physical evidence
B) price
C) promotion
D) process
E) people
A
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The null hypothesis in bivariate regression is ________
A) Byx = Bxy = rxy B) B = Covxy / sx2 C) sx = xmean D) a = xy E) B1 = 0
Which of the following is NOT a reason for which a company may purchase treasury stock?
A) to avoid a takeover by an outside party by increasing the number of outstanding shares that have voting rights B) to increase net assets by buying low and selling high C) to support the company's stock price D) to reward valued employees with stock
If the manufacturer of Cool Whip were to introduce a chocolate-flavored Cool Whip and still continue to produce all of its other Cool Whip products, this would be an example of
A. a brand extension. B. line extension. C. functional modification. D. quality modification. E. a new-to-the-world product.
The users of funds in the United States are
A) governments. B) businesses. C) households. D) all of the above. E) none of the above.