Explain the difficulties associated with heterogeneous nature of the transportation demand unit


Transportation is considered to have a heterogeneous unit of measurement. Meaning the same unit of demand could have different costs and different structure. For instance 500 passenger miles in an automobile could be 1 person going 500 miles, or 500 people going 1 mile. Additionally it could be 1 person going 500 miles at 30 miles an hour or 60 miles an hour. For transportation weight there is a similar issue. 10,000 ton miles could be 1 ton going 10,000 miles or 10,000 tons going 1 mile. These measuring units do not reflect the over all structure and cost involved with transportation.

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Elizabeth works with the gaming production team at her job, so the leader of that group often assigns her work, but she also has a boss in the marketing department. Which of the following is most likely true?   

A. There is likely to be a lack of common purpose among her managers. B. Her workplace has too much division of labor. C. Her work arrangement violates the unity of command principle. D. Because of her cross-functional team, her work can be done without coordinated effort. E. Her production team leader has too wide a span of control.

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The final step involved in conducting bivariate analysis is ________

A) estimation of parameters B) significance testing C) examination of residuals D) prediction accuracy E) standard regression coefficient

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What can using Q&A sites or providing brief answers posted on the social media site, do for the organization?

A) Allow the organization to respond to conversations within the community B) Identify and support product champions C) Allow the organization to provide information people want D) Integrate conventional marketing techniques E) Facilitate community building

Business

Organizations should engage in ________ social networking platforms.

A. one or two B. the four most popular C. at least five or six D. only the most relevant E. all

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