When marketers select criteria to help screen for new market opportunities, they should include quantitative components such as
A. what expertise the firm possesses.
B. what is an acceptable return on investment (ROI).
C. what resources the firm should build upon.
D. what weaknesses need to be avoided.
E. what kind of business the firm wants to be in.
Answer: B
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Which of the following is subject to fair value assessment?
a. Marketable securities. b. Inventory. c. Property that will be sold. d. All of the above could require fair value adjustments.
This excerpt is taken from an article titled "Caywood Looks for Convertibles," which appeared in the January 13, 1992, issue of BondWeek, p
7: Caywood Christian Capital Management will invest new money in its $400 million high-yield portfolio in "busted convertibles," double- and triple-B rated convertible bonds of companies. . . ., said James Caywood, CEO. Caywood likes these convertibles as they trade at discounts and are unlikely to be called, he said. What is a busted convertible?
On which four major areas do ERP modules typically focus?
A. Accounting, finance, information technology, manufacturing B. Accounting, finance, human resources, manufacturing C. Information technology, manufacturing, logistics, accounting D. Finance, manufacturing and logistics, sales and marketing, human resources
Net income before taxes is found by deducting total operating expenses from gross profit before factoring tax expense.
Answer the following statement true (T) or false (F)