Which of the following occurs first in the process of content convergence related to books?

A. media integration
B. media migration
C. media transformation
D. media maturity


Answer: B

Business

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Organizations should reconcile their ______________________________ on a regular basis to ensure that valid deposits are recorded correctly

Fill in the blank(s) with correct word

Business

The proliferation of targeted media and communication channels has allowed marketers to become much more aware of their target consumers' preferences and to customize both products and messages for individual consumers

Indicate whether the statement is true or false

Business

Marketers use the metric of ________ to see the effectiveness of their marketing efforts in comparison to their competitors' actions

A) clickthrough rate B) conversion rate C) bounce rate D) sentiment analysis E) market share

Business

Allen Marks is the sole owner and operator of Great Marks Company. As of the end of its accounting period, December 31, 2009, Great Marks Company has assets of $940,000 and liabilities of $300,000. During 2010, Allen Marks invested an additional $65,000 and withdrew $45,000 from the business. What is the amount of net income during 2010, assuming that as of December 31, 2010, assets were

$995,000, and liabilities were $270,000? A) $ 65,000 B) $ 50,000 C) $105,000 D) $370,000

Business